The Trustee for The AandA Trust trading as Soil’d Yourself ("we," "our," "us") is committed to protecting the privacy of our customers and users in accordance with the Australian Privacy Principles (APPs) under the Privacy Act 1988 (Cth). This Privacy Policy explains how we collect, use, store, and disclose personal information.
1. Information We Collect
We collect personal information necessary to arrange and manage dry hire equipment agreements. This includes:
- Contact Details: such as your name, email address, phone number, and physical address.
- Verification & Safety Data: scans/photos and numbers of Driver’s Licenses (used exclusively to verify identity, driver eligibility, and towing rating), and vehicle details (make, model, and towing capacity).
- Payment & Transaction Data: payment card details, holding deposit confirmations, and rental history.
- Usage Data: information about how you interact with our website, services, and inquiry forms.
2. How We Use Your Information
We use your information to:
- Provide, maintain, and improve our products and services.
- Process transactions and manage orders.
- Communicate with you about updates, promotions, and service information.
- Comply with legal obligations.
3. Use of PII in Third-Party Software Applications
We may share your PII with trusted third-party software applications and service providers to support our operations, including:
- Payment processors for secure transactions.
- Analytics providers to help us monitor and improve website performance.
- Marketing platforms for communication about promotions and updates.
- Customer service platforms to support customer inquiries.
These third parties are only permitted to use your information for the purposes outlined in this policy and must adhere to privacy and security standards consistent with our own.
4. Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including any legal, accounting, or reporting requirements.
Special Note on Identity Documents: Photos or scans of Driver's Licenses collected during the booking verification process are held securely and are permanently deleted or destroyed upon the safe return of the hired trailer and equipment, unless required for an active insurance claim, police report, or legal dispute.
5. International Data Transfers
Some third-party providers we use may be located outside of Australia. When transferring personal information internationally, we ensure these providers comply with Australian privacy standards or equivalent protections.
6. Information Sharing
We do not sell your personal information. We may share it with:
- Service providers who help us operate our business and support our software applications.
- Legal or regulatory authorities as required by law.
7. Data Security
We implement reasonable security measures, including data encryption and regular security audits, to protect your information from unauthorized access, disclosure, or misuse. We also provide training for our staff on data security best practices.
8. Your Rights
You have the right to:
- Access your personal information.
- Correct any inaccuracies in your information.
- Request deletion of your personal data, where applicable.
- Manage communication preferences, including opting out of marketing communications.
To exercise these rights, contact us at aaron@diydirt.com.au. We will respond in accordance with applicable laws.
9. Cookies and Tracking Technologies
We may use cookies and similar tracking technologies to improve your experience on our website. You have the option to manage or disable cookies through your browser settings, but this may impact site functionality.
10. Google reCAPTCHA
Our booking inquiry form is protected by Google reCAPTCHA to prevent spam. Use of reCAPTCHA is subject to the Google Privacy Policy and Terms of Service.
11. Changes to this Privacy Policy
We may update this policy periodically. When we make significant changes, we will notify you via email or an announcement on our website. The latest version will always be available on our website.
Contact Us
For questions or concerns regarding this policy or your personal data, contact us at:
- Business Entity: The Trustee for The AandA Trust (trading as Soil'd Yourself)
- ABN: 38 479 157 942
- Email: aaron@diydirt.com.au
- Phone: 0424 596 843